Provide For Business Students

The state of the city of Yogyakarta as student city offers many opportunities for many people, one of them, most of them in order to provide for the needs of students or children admitted alien. It takes a lot of things you need impossible or less effective if the place of origin gave him space to fill in a student dormitory. Supplies include a desk, shelves, cabinets and sofas (beds) are made of wood.
It is as if those who have used the potential of skills as a carpenter, including Mr. Gono. Started business since 1985, the original male Bantul these products in the country and partly to the stable, while berdagangnya place.
Manufactures
The products are made shelves, cabinets, desks and sofas in various sizes and models. Shapes, sizes and models to promote their products and market trends, as necessary, adapt. wood materials used are of marine or sengon abasia. The wood was originally extracted from Waterford, but now powered by the Boyolali. While supporting materials such as artificial coloring and nails. artificial coloring is the result of a mixture serlak, ocher and gasoline. The total raw material needs, including:
Price differential commodity TOTAL
Wood Rp5500 500-800 sheets per month, -/lembar
Gasoline 5liter/hari Rp4500, -/liter
Serlak 3 kg / day Rp8000, -/kg
Ochre 2 kg / day Rp12.000, -/kg
Nails 3 kg / day Rp12.000, -/kg
When the prosecution, Mr. Gono with the support of four workers, in which two people share the production of its house in Bantul, while two other people in his booth finishing. Each of the employees a salary Rp20.000 – Rp25.000 per day. First, the product in accordance with the trend or innovation model is developed. Then perform the measurement and processing of sheets, as the image of timber cut lists. After the cut piece of wood, is carried out in accordance with technical penyerutan.
The sections were developed jointly with nails. If the product is ready for further processing. Size and smoothed with sandpaper and then to a smooth, because the product or planned in connection with paint colors plitur artificial. Production capacity reached on a shelf with a variety of sizes from 1960 to 1910 units per day, the small size and high 4-5buah/hari 3-4buah/hari table, cupboards one fruit a day and a cot, a fruit per day . The quality of the product with an average level of other products, it’s just that sometimes covering Mr Gono at a cheap price, the difference rp5000 – or less, the cost of production.
Student Consumer
Most customers are students who study in Yogyakarta. It is not uncommon for neighboring cities as a soloist and Semarang, which came berombongan, as these products are made only on rare occasions, if the price has become very expensive. Even when buying travel in Yogyakarta at a time. Price:
PRODUCT Size Price
Small bookstore 30.000, -
Great Rp45.000 -
Rp60.000 small rack combination -
The cabinet is Rp100.000, -
large (at) Rp120.000, -
A door of a small cabinet Rp100.000
When a door Rp220.000
Large + 2 door mirror Rp280.000
Rp180.000 standard single bed
The sale of these products is highly seasonal, are, especially during the season, new courses for students in August. Through the sale rack 20 to 10 units per day, the tables were sold 20 to 10 pieces per day, the closet 1-5 fruits per week and a crib + / – 1buah/bulan
Business Restrictions
The constraints faced in the commercialization of the number of players and types of businesses, seasonal. Looking ahead, Mr Gono to try to survive, what is there, because if too much business to expand its influence, like the sales cycle of ups and downs.
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